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6 min readGlobal Commerce

Multilingual Search: Breaking Down Language Barriers

Learn how Semantix works in any language, handles typo-heavy inputs, and serves global customers without requiring translations or manual configuration.

Multilingual Search: Breaking Down Language Barriers

Global e-commerce demands search that works seamlessly across languages. Semantix delivers multilingual search capabilities that work in any language, handle typos gracefully, and serve international customers without barriers.

The Challenge of Multilingual Search

  • Traditional search systems struggle with:
  • Language variations**: Different dialects and regional differences
  • Character sets**: Various alphabets and writing systems
  • Translation requirements**: Need for manual translation of every query
  • Typo sensitivity**: Language-specific spelling errors break searches

How Semantix Solves This

Works in Any Language

Semantix understands queries in: - English: "red wine for dinner" - French: "vin rouge pour le dîner" - Spanish: "vino tinto para la cena" - German: "roter Wein zum Abendessen" - And many more—without manual configuration

Handles Typo-Heavy Inputs

Customers make typos, especially on mobile. Semantix handles: - "winne" → "wine" - "rouge vin" → "red wine" - "vino tinto" → "red wine" - Character variations and autocorrect mistakes

No Translation Required

Semantix understands intent across languages by mapping concepts, not exact words. A customer searching "vin élégant" (elegant wine in French) gets the same results as "elegant wine" in English.

Real-World Impact

Case Study: International Wine Retailer

  • A wine retailer using Semantix saw:
  • 40% increase** in international conversions
  • 60% reduction** in "no results" queries
  • 25% higher** average order value from international customers

Customer Testimonials

"Our French customers can now search naturally in their language. It's like having a native speaker in every search." — E-commerce Director

Technical Advantages

Concept Mapping

Semantix maps concepts rather than exact words: - "Wine" = "vin" = "vino" = "Wein" - All map to the same product category

Context Preservation

Cultural context is preserved: - "Anniversary gift" has similar meaning across cultures - "Everyday wine" vs "special occasion" understood universally

Automatic Adaptation

Semantix adapts to regional preferences automatically: - French customers prefer different styles than American customers - Search results adapt based on location and language

Plug-and-Play Integration

Multilingual search works immediately upon activation. No manual translation needed. No language-specific configuration. It just works.

For Complex Catalogs

  • Multilingual search is especially valuable for:
  • Wine**: Regional names and appellations
  • Cosmetics**: Brand names and ingredient terminology
  • Books**: Titles and authors in original languages
  • Fashion**: Style descriptions and brand names

Business Benefits

  • - **Expand market reach**: Serve customers in their native language
  • Improve international conversion**: Reduce language barriers
  • Reduce support costs**: Customers find products independently
  • Increase revenue**: Monetize existing international traffic

Ready to break down language barriers? Book a demo to see Semantix multilingual search in action.

S

Semantix Team

Semantix Team

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